While Cake Shake had great products and loyal local customers, they lacked a consistent brand identity and an engaging online presence to match their quality
The challenge was to create a look and voice that reflected their fun, modern, and youthful spirit while also making them stand out in Dubai’s competitive dessert market.
The collaboration resulted in a cohesive brand identity and a vibrant online community that truly reflects what Cake Shake stands for.
This project highlights Impactilit’s expertise in crafting brand stories that connect emotionally and visually, turning delicious products into delightful digital experiences.
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